Follow these five golden rules to promote youtube music video without any heckle of wasting money and finding an agency. These tips can provide organic popularity.
Now that your track has successfully been released on major music video platforms like YouTube, you surely seek the maximum number of listeners to listen to the track. And that includes the process to promote youtube music video as well. Through the promotion, it is possible to optimize the online presence and fruitfully expanding your fanbase. Around 626 million people around the world listen to music through online streaming platforms and YouTube is one of the greatest among them.
Here are some handy promotional strategies that will help you gather more listeners around the world. However, before proceeding with promotional tactics it is very important to understand your target audience and niche industry where the potential listeners belong to.
Reach to your Target Audience
Find people who share similar kinds of music that you make. People who follow the same music genre or taste are more likely to listen to your music or watch your music video from the point of their interest. A little research on social media can provide you the idea of which listeners are approachable. If you even can manage to find at least 10 fanatics with around 1,000 followers, that will be an instant 10,000 reach which will cost you nothing. Personal approaches through email and social media can improve your reach.
Collaborate with other YouTube Channel
Collaboration is one of the greatest ways to promote your music video and merge your fans with other artists. The objective here is to get your music video promoted to as many people as possible. A significant number of increases in the view count will gradually attract others to watch the music video. Collaborating with other artists and channels works like a mutually beneficial deal where both of the artists or channel owners share their exposure mutually and the news of pairing up increases the anticipation.
SEO on Point
Search Engine Optimization (SEO) is the key to getting top ranks in the Search Engine Result Page (SERP). YouTube being the second largest search engine after Google, possesses a huge active user base and a plethora of video content including music. In order to stand out amongst all, make sure your music video is properly optimized. To get maximum discoverability exact keywords should be incorporated in the video’s title and description to improve the rank on SERP. Besides, the platform provides an option to categorize the content through tags. It helps the content to appear with the most possible search results.
Utilize YouTube Ads
YouTube ads are one of the under-priced sources of marketing which makes the process more precise and effective. To set your music video as an ad on the platform, you must need a Google Adwords account to proceed with. The best part is, you are allowed to target your audience in a way that it will appear only before similar kinds of music or even any other industry related to the genre. By segmenting the market demographically, enables a chain reaction and provides exponential results.
Social Media Campaigning
Since most people spend their time scrolling through their social media profiles and newsfeed, creating posts and sharing through the platforms like Facebook, Instagram and Twitter can generate much buzz. However, it could take time to increase your desired number of audiences. Social media generates more shares and helps your music to spread.